currently logo CaseStudies Desktop
CloseX
 
Samsung Device Launch 
Case Study 
WINS THAT SPEAK VOLUMES

Custom editorial, display ad, and AT&T Mail ad inventory to lift Samsung S24 awareness among a highly desirable audience of brand enthusiasts.

To promote Samsung’s S24 series, CTX/Currently Portal team was tapped by Samsung and Mass Markets to reach the 16M AT&T customers across desktop and mobile web, where 80-90% are Android users.
 

Samsung DeviceLaunch Devices Blue Banner
Samsung DeviceLaunch Young Group with devices

CONNECTING WITH

PURPOSE

Currently team provided full run-of house ad support along with custom editorial and navigational placements across Currently.com, EnVivo (Spanish portal) and AT&T Mail ad inventory.

Samsung DeviceLaunch Young Group with devices

CONNECTING WITH
PURPOSE

Currently team provided full run-of house ad support along with custom editorial and navigational placements across Currently.com, EnVivo (Spanish portal) and AT&T Mail ad inventory.
 

Samsung DeviceLaunch Highlight1 Delivered 10 25
Samsung DeviceLaunch Highlight2 Delivered 81 25
Samsung DeviceLaunch Highlight3 Tactics Used Devices

Terms    Privacy     Advertising Choices    Acceptable Use Policy    Feedback Your Privacy Choicesprivacy options icon     

Copyright © 2025 AT&T Intellectual Property

©2025 AT&T Intellectual Property. AT&T and the Globe logo are registered trademarks and service marks of AT&T Intellectual Property. All other marks are the property of their respective owners.