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DIRECTV STREAM NBA League Pass
Case Study #8 
BREAKING THROUGH THE NOISE.

A compelling digital experience that informs DIRECTV STREAM customers details of new and existing packages and provide them an easy way to purchase/subscribe.

 

 

 

AT 26T 20TV 20NBA 20League 20Pass BG Desktop
ATT 20TV 20NBA 20League 20Pass 20 20Challenge 20image 402x 1

CHALLENGE

To create brand awareness centered around upgrades/opt-in for NBA League Pass - a flagship sports package.  

ATT 20TV 20NBA 20League 20Pass 20 20Challenge 20image 402x 1

CHALLENGE

To create brand awareness centered around upgrades/opt-in for NBA League Pass - a flagship sports package.  

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